Dairy giant Arla is an expert at selling the public a polished and false image of dairy farming, we must counter them! During Arla Farm Open Sundays (June 7), they invite families onto carefully selected farms to push a feel-good image that couldn’t be further from the full reality.

We need your help to challenge the misinformation, cut through the PR spin, and expose what the dairy industry doesn’t want people to see. On Saturday June 6, the day before the Open Sundays,  join our UK-wide door-dropper action. Armed with our BROKEN leaflets, now available for free, you’ll help shine a light on the systemic cruelty of the dairy industry, challenge the lies, and encourage the public to choose compassion.

Can you help us reach 10,000 homes by posting 50 of our leaflets through letterboxes?

• ‍Order yours today!

The Arlarming Reality of Dairy

Our investigation at Lowfields Farm, an Arla supplier, uncovered shocking truths about the lives of dairy cows and their calves. From calves torn from their mothers to cows confined in barren sheds, our findings reveal an industry built on exploitation and suffering. Read our full investigation findings. 

• Around 20% of UK dairy farms operate as zero-grazing systems, meaning cows never step outside to graze fresh grass. That’s approximately 1,420 farms where cows spend their entire lives inside concrete barns.
  
  
• Organic is no better. Our investigation at Bath Soft Cheese revealed the heartache and abuse that cows on organic farms face, mirroring those on other ‘standard’ dairy farms.
  
  
• While cows can naturally live up to 25 years, in the dairy industry their lives are cut short – their bodies pushed to the limit until they are no longer considered profitable.
  
  
• Even as 6% of UK dairy farmers left the industry in 2024, milk yields per farm continue to rise, forcing cows into even more intense production cycles and greater suffering.

These are the hidden costs behind every pint of milk and block of cheese, and with your help we can show the nation. 

Does leafleting make a difference?

Leaflets are a powerful tool. They land directly in people’s homes, encouraging them to stop, read, and rethink. By joining our action, you’ll help us bring these uncomfortable truths to the public’s doorstep, realities the dairy industry works hard to keep hidden. Information is a powerful tool, and it’s one that helped so many people become vegan.

Imagine how many people you could inspire to rethink dairy and embrace plant-based alternatives all year round. Our flyers are crafted to spark reflection, delivering one powerful message: Choose compassion. Choose vegan.

As always, 

For the animals!

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